The Black Press covers the progress of Black America
NNPA is a trade association of the more than 200 African American-owned community newspapers from around the United States. Since its founding 79 years ago, NNPA has consistently been the voice of the black community and an incubator for news that makes history and impacts our country. As the largest and most influential Black-owned media resource in America, NNPA delivers news, information, and commentary to over 20 million people each week. Americans from all backgrounds seek news from the Black perspective from the NNPA member newspapers around the country. In America, now among the most diverse countries in the world, the Black Press of America is more relevant than ever.
Credo of the Black Press
The Black Press believes that America can best lead the world away from racial and national antagonisms when it accords to every person, regardless of race, color or creed, full human and legal rights. Hating no person, the Black Press strives to help every person in the firm belief that all are hurt as long as anyone is held back. Since World War II, it has also served as the industry’s news service, a position that it has held without peer or competitor since the Associated Negro Press dissolved by 1970.
THE VOICE OF THE BLACK COMMUNITY
Since its founding 79 years ago, the National Newspaper Publishers Association has consistently been the voice of the black community and an incubator for the news that makes history and impacts the country today and tomorrow.
From delivering news, information and commentary to being the largest and most influential Black-owned media resource in America to reach local markets with African American consumers. From helping to shape ideas and opinion to shaping thinking. From thought leadership to leading change.
Each week 22 million Americans from all backgrounds seeking news from the Black perspective turn to the 235 NNPA newspapers. The same number of visitors seek information from our publishers’ websites daily. In America, now among the most diverse countries in the world, the Black Press of America is more relevant than ever.
Digital and Social Capabilities
Creating the largest digital ad network of African American owned and operated sites
- 225 African American-focused sites
- Millions of daily page views
- Millions of unique visitors each day
THE LEGACY CONTINUES
Recognizing that today’s leaders need to access news and information in real time, NNPA has forged into the digital age with the creation of an electronic news service and BlackPressUSA.com; though printed newspapers remain the heart of the Black Press.
The NNPA is at once – historic and contemporary. Insightful and influential. A change agent and thought leader.
The Black Press is the Voice of the Black Community.
83 YEARS OF ADVOCATING FOR THE BLACK PRESS
“Pleading the cause” through excellence in reporting, accountability, photography and content. Crossing generations, races, ethnicities and backgrounds, the NNPA offers what only its newspapers can deliver to 20 million readers every day: news from the black perspective.
THE NNPA
In 1942, 22 leading black publishers founded the National Negro Publishers Association, renamed in 1956 to the National Newspaper Publishers Association.
Today, the NNPA is comprised of 205 black newspapers. The Black Press gives voice to the unique perspective of African Americans on news, issues and opinions as they occur and as they impact the black community.
The BlackPressUSA Network
In 2001, the NNPA, in association with the NNPA Foundation, began building the BlackPressUSA Network— the nation’s premier network of local Black community news and information portals. The BlackPressUSA Network is anchored by BlackPressUSA.com— the national web portal for the Black Press of America.
- College Educated (Includes 20% of readers with Grad School degrees) 64%
- Female 59%
- Male 41%
