By Joseph Goodman

Colorado coach Deion Sanders begins the 2024 season in the spotlight. (AP Photo/David Zalubowski, File)AP

This is an opinion column.

It’s time for dangerously bold pronouncements, predictions and prime-time prognostications for college football. Naturally, we’ll begin with Deion Sanders.

Is anyone more relevant than Coach Prime in the entire sport?

Sanders and Colorado began the season with a win on Thursday against North Dakota State. Most people will reflexively laugh at the idea of CU’s narrow 31-26 victory against NDSU as being anything but impressive. Those people are silly fools, and don’t know the differences between buffalo and bison.

People love to hate on Coach Prime. Take Paul Finebaum, ESPN’s PR lackey to the SEC. Finebaum called Sanders irrelevant earlier this week. It couldn’t be further from the truth. No one is more famous in the entire sport of college football. Sanders is a change agent, and his popularity is one of the best things to happen for college football in a long time.

Colorado football has courage, and that’s more than I can say for most of the teams in the SEC. They’re too scared to even want to play nine conference games. Coach Prime is out here starting the season with a dub against nine-time FCS national champ North Dakota State.

Opening the season with North Dakota State takes guts. Pound for pound, NDSU might be the best college football program in the country. For Colorado, which went 4-8 last season, it was a massive gamble.

Coach Prime took advantage of the spotlight and agreed to move the game to Thursday night. Brilliant. Not only did Colorado grab national attention to begin the season, but now the Buffs have a couple extra days to prepare for their Week 2 game against Nebraska. It gives people plenty to talk about, too.

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