{"id":3402,"date":"2022-12-02T14:28:52","date_gmt":"2022-12-02T19:28:52","guid":{"rendered":"https:\/\/nnpa.org\/education\/?p=3402"},"modified":"2023-06-12T14:51:39","modified_gmt":"2023-06-12T18:51:39","slug":"coppin-state-university-launches-brand-campaign","status":"publish","type":"post","link":"https:\/\/nnpa.org\/education\/2022\/12\/02\/coppin-state-university-launches-brand-campaign\/","title":{"rendered":"Coppin State University Launches Brand Campaign"},"content":{"rendered":"<p><strong>BALTIMORE \u2013<\/strong>\u00a0Coppin State University recently launched its\u00a0<em>In<\/em>\u00a0brand awareness campaign, which will support the university in strengthening its brand and reputation as a leader in urban higher education. The\u00a0<em>In<\/em>\u00a0campaign, funded by resources received through the HBCU settlement fund, and created in collaboration with\u00a0<a href=\"https:\/\/t.e2ma.net\/click\/6oj64g\/q4cno4x\/iqkp5hb\">The SAX Agency<\/a>, will be interwoven throughout academics, student life, athletic events, admissions, and external advertising campaigns. The\u00a0<em>In\u00a0<\/em>campaign is designed to illuminate the extraordinary accomplishments of Coppin State University while deepening pride in the University from members of Eagle Nation, including students, faculty, staff, alumni, and community partners. The campaign also invites prospective students and friends to learn about Coppin State University\u2019s nationally ranked academic programs, championship athletics, engaging student life, and caring community.<\/p>\n<p>\u201cCoppin State University is a dynamic institution, with many opportunities in front of us,\u201d said Coppin State University President Anthony L. Jenkins. \u201cWe are a university that continues to reach extraordinary heights, and this brand building campaign comes at an important time. Right now, we are introducing, and reintroducing people to Coppin State University. I am calling on every member of Eagle Nation to join us in going all in as brand ambassadors, and in helping us imagine Coppin State University for the future.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3404\" src=\"https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/CSU-Brand-pic-2-300x125.jpg\" alt=\"\" width=\"300\" height=\"125\" srcset=\"https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/CSU-Brand-pic-2-300x125.jpg 300w, https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/CSU-Brand-pic-2.jpg 610w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The\u00a0<em>In<\/em>\u00a0campaign seeks to expand the reach, brand exposure, and name recognition of Coppin State University, and will involve targeted organic and social media content as well as traditional advertising; including radio, television, and billboard ads across Baltimore. The first phase of the campaign also featured a campus kick-off and strategically placed printed and digital displays inside of Baltimore-Washington International Thurgood Marshall Airport, which has welcomed more than 22 million passengers in the past year.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3405\" src=\"https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/Csu-brand-pic-3-300x174.png\" alt=\"\" width=\"300\" height=\"174\" srcset=\"https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/Csu-brand-pic-3-300x174.png 300w, https:\/\/nnpa.org\/education\/wp-content\/uploads\/2023\/06\/Csu-brand-pic-3.png 610w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>The\u00a0<em>In<\/em>\u00a0campaign will also appear in promotion for signature events, including Coppin State University Homecoming Week, February 12 \u2013 19. The campaign is expected to run through the Spring 2023 semester.\u00a0Members of Eagle Nation are encouraged to share their reasons for being\u00a0<strong>All In<\/strong>\u00a0<strong>for Coppin<\/strong>, by visiting\u00a0<a href=\"https:\/\/t.e2ma.net\/click\/6oj64g\/q4cno4x\/yilp5hb\">https:\/\/www.coppin.edu\/in<\/a>. <strong>About Coppin State University<br \/>\n<\/strong><a href=\"https:\/\/t.e2ma.net\/click\/6oj64g\/q4cno4x\/ebmp5hb\">Coppin State University<\/a>, a Historically Black Institution in a dynamic urban setting, serves a multi-generational student population, provides educational opportunities, and promotes life-long learning. The university fosters leadership, social responsibility, civic as well as community engagement, cultural diversity, inclusivity, and economic development.<\/p>\n<p><strong>Help us Continue to tell OUR Story and join the AFRO family as a member \u2013subscribers are now members!\u00a0 Join\u00a0<\/strong><a href=\"https:\/\/afro.com\/afro-a-card\/\"><strong>here!\u00a0<\/strong><\/a><\/p>\n<p>The post <a href=\"https:\/\/afro.com\/coppin-state-university-launches-brand-campaign\/\">Coppin State University Launches Brand Campaign<\/a> appeared first on <a href=\"https:\/\/afro.com\">AFRO American Newspapers <\/a>.<\/p>\n<p><em>This article originally appeared in <\/em><a href=\"https:\/\/afro.com\/coppin-state-university-launches-brand-campaign\/\"><em>The Afro<\/em><\/a><em>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Afro- BALTIMORE \u2013 Coppin State University recently launched its In brand awareness campaign, which will support the university in strengthening its brand and reputation as a leader in urban higher education. The In campaign, funded by resources received through the HBCU settlement fund, and created in collaboration with The SAX Agency, will be interwoven throughout academics, student life, athletic events, admissions, and external advertising campaigns.<\/p>\n","protected":false},"author":1,"featured_media":3403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,1415,1674,18,2051,4987,1362,1651,1772,27,31,141,1598,1443,461,679,3651,1816,1399],"tags":[1969,4904,9778,9787,3252,9777,1818,9791,9790,9784,9782,9781,6602,9785,9780,9783,9779,3251,79,9774,9773,9788,9786,1397,9776,1396,9789,9775,6612],"class_list":["post-3402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nnpanewswire","category-advocacy","category-america","category-tie-business","category-college","category-college-and-careers","category-community","category-digital","category-diversity","category-education","category-featured","category-hbcu","category-hbcus","category-higher-education","category-historically-black-colleges-and-universities-hcbus","category-maryland","category-pathways","category-technology","category-the-afro","tag-academic-programs","tag-academics","tag-admissions","tag-advertising","tag-alumni","tag-athletic-events","tag-baltimore","tag-baltimore-washington-international-thurgood-marshall-airport","tag-billboard-ads","tag-caring-community","tag-championship-athletics","tag-community-partners","tag-coppin-state-university","tag-coppin-state-university-president-anthony-l-jenkins","tag-eagle-nation","tag-engaging-student-life","tag-external-advertising-campaigns","tag-faculty","tag-featured","tag-hbcu-settlement-fund","tag-in-brand-awareness-campaign","tag-radio","tag-social-media-content","tag-staff","tag-student-life","tag-students","tag-television","tag-the-sax-agency","tag-urban-higher-education"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coppin State University Launches Brand Campaign - NNPA Education Public Awareness Program<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nnpa.org\/education\/2022\/12\/02\/coppin-state-university-launches-brand-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coppin State University Launches Brand Campaign - NNPA Education Public Awareness Program\" \/>\n<meta property=\"og:description\" content=\"The Afro- BALTIMORE \u2013 Coppin State University recently launched its In brand awareness campaign, which will support the university in strengthening its brand and reputation as a leader in urban higher education. 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